September 16, 2025
In the world of SaaS, customer loyalty is everything. A strong product and clever marketing may attract users, but it’s loyalty that sustains recurring revenue.
Read MoreSeptember 15, 2025
If you run a SaaS company, you’ve probably heard the debate: “Is Net Promoter Score still relevant?” Some critics argue that NPS is too simplistic, while others swear by it as the north star for customer sentiment. Here’s the truth: while NPS on its own isn’t a silver bullet, it remains one of the most effective and scalable ways for SaaS companies to measure customer loyalty, spot risks, and fuel growth
Read MoreSeptember 14, 2025
In this article, we’ll explore why continually gathering NPS feedback inside your app gives SaaS companies a strategic advantage, how it compares to traditional survey methods, and practical tips for putting it into action
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